University of Miami School of Law CourseLink Course Description - Online System
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Summer 2020
LAW759  AS  TRADEMARK MANAGEMENT AND BUSINESS STRATEGY

Course Description
This course focuses on the primary legal and procedural requirements for acquisition, registering, maintaining, exploiting, and enforcing trademarks under federal law. Students will examine the legal issues arising from the registration process with special attention to the business perspectives on trademark protection. The course is designed to introduce students to the main legal doctrines of trademark transactional practice, as well as the strategic considerations underlying trademark infringement cases. A core component of this course is the use of simulations that require students to complete both written and oral assignments that emulate actual legal practice in trademark prosecution and enforcement, and before the U.S. Patent and Trademark Office. Students will receive extensive feedback on weekly assignments in order to enhance active learning of legal research and writing skills and professional development.

Course Schedule
Dates Day Time Room
05-19-2020 - 07-14-2020   T  3:00 PM-5:20 PM DL

Course Frequency

Course Information

Credits: 2
Pass/Fail Option: No
Prerequisite: IP for Business Lawyers or Trademark Law
Grading: Graded
Method of Evaluation:
Graduation Requirements Fulfilled By Course:
Skills Requirement
Special Attributes:
Distance Learning
New Course
Course Delivery:

Special Restrictions:
Law Track(s): None
Bar Subject(s): None
Concentration(s):
The Business of Innovation, Law and Technology: BILT (Concentration)   More information
Course Book(s): TBD/None      
First Class Assignment(s):
  • Assignment: May 19,2020 Trademarks in Business Transactions - Trademark Review and Client Introduction

    Material:
    Please see attachments

    TWEN/Blackboard/Course Webpage Link:
    https://lawschool.westlaw.com/twen

    Additional Information:
    1. Assignments should be prepared thoroughly before the online class meeting indicated. The required reading set forth in the materials below is a compilation of industry publications and legal research. No textbook is required. 2. Lectures will be conducted via Zoom at the following link: https://zoom.us/j/5331519418?pwd bFl0N2c4cnZaUy9Ta1Z3NldERm9ndz09 3. This course will also utilize TWEN as an online extension of the law school classroom. You will be able to access all of the reading excerpts and course materials, participate in class discussions and exchange email messages. Please review course syllabus and materials attached. TWEN password included. Please email my assistant Catherine May if you have questions at cmay@law.miami.edu Class schedule - Tuesdays Time- 3:00 PM - 5:00 PM
      

    Syllabus Summer 2020.docx
    1. Trademarks in Business Transactions.pdf

 
Professor(s)